Naming support
Shortlists and the rationale, not a 200-name dump.
Brand Guidelines
Shopify Polaris
Polaris doubles as Shopify’s brand-adjacent admin language for merchants and apps.
Identity
A brand you can hand to a stranger
Identity
Mark, type, and color with production files.
Guidelines
A public or private system the team can keep.
Rollout
The first twelve surfaces so the brand does not stall.
Shopify Polaris
More than a mark
Shopify Polaris works in Brand Guidelines: voice, type, color, and the rules that stop a logo from drifting in six months.
Brand story58Identities
14Sectors
Print + digitalFiles
GuidelinesIncluded
Commission Shopify Polaris
Bring a name, a market, and the feeling you cannot fake.
Start a brand talk